Author Archives: Caroline Caldwell

The Esther Raushenbush Library’s Guerrilla Catalogue

FullSizeRender-6 FullSizeRender-2 FullSizeRender-3 FullSizeRender-5 For my conference project, I collected and catalogued all of the graffiti in the library. Each of these pieces was separated into one of eleven categories: Love/Sex/Relationships, Campus Life, Existentialism School & Education, Conference Work, Quotes, Drawings, Questions, Jokes, Sadness/Frustration, and Motivation. The purpose of this project was to give a critical appreciation for these small, anonymous acts of vandalism. I thought a good way to do that would be to catalogue them similarly to the library’s system. While at face value, they’re funny quips, cries of desperation and exhaustion from work, and divulged secrets are just the ramblings of twenty-something liberal arts students, I think there’s something more here. Even though they were technically defacing the library, the level of intimacy in most of these felt more like reading snippets of a diary than the words of someone with the intent to destroy property. A lot of the pieces were in conversation with each other. It seemed like an act in intimate expression, but also in bonding. I think this is one of the most special components of this project. This is a community of anonymous authors, speaking to no one or anyone, and engaging in a dialogue. Sometimes it’s witty banter, but often its words of encouragement; a number of these notes said “You can do it!”. I felt a special connection to each space. There’s also a strangeness to reading a conversation which is not logged and sort of presently happening, yet totally silent and without any sense of timing. It feels very alive and present. My intention was to connect this project back to the lessons we had learned on psychogeography, but giving people a new way of navigating the space through this alternate, guerrilla catalogue. It’s subversive and enticing, or as one anonymous author wrote “I’ve never done this before and it feels way better than I expected”. So it’s a catalogue that invites interaction and contribution. This also reminded me of the Situationists International, through the way they marked their city as a way of redefining the space. The Situationists also showed how they could challenge the dominant power structure through small acts of vandalism like this. I see a lot of similarity in these small pieces of writing challenging the power structure of the library, and its catalogue of thoughts. It subverts the nature of needing to be published in order to have a presence in the library. Ideally, the best placement for this piece would be in the library, next to the guide on the wall. Although, I didn’t notice a spatial connection between the writings and the collections of books they were near, I think placing this map next to these stacks might subtly suggest or encourage someone to write something existential near the philosophy section or something.

Conference Project Draft #1: Library Graffiti

6a00d8341c630a53ef011570e53679970c There are a number of different ways to navigate a library; the Dewey decimal system seems like an obvious universal method, if there’s a specific book you’re looking for. Or if you’re looking more for information in a more general way, the library is spatially separated into categories such as Philosophy, Religion, Anthropology, and Art History. But ultimately, the library is a catalogue of ideas. Sometimes those ideas are the end destinations for researchers with particular questions, and sometimes curious minds wander in with the goal of allowing any of the innumerable ideas fill their thoughts. Sometimes ideas are contributed by the library’s visitors, and that is what I’d like to focus this conference project on. There’s a lot of graffiti on the walls and desks, as I’m sure many of the other students who frequent the library have noticed. But it’s not graffiti like we think of it, as just names written as an attempt to say “so-and-so was here” in some sort of public, urban landscape. The graffiti in our library are uncredited ideas, existential crises, quotes. These are instances of students feeling so filled with information that they need to share it in anyway possible, or of students feeling so beaten down by heavy course loads with high expectations, looking for some sort of release from the pressures of synthesizing the brilliance of others. My goal with this project is to see what these illicit markings from students reveal about how the library environment inspires certain interactions from its visitors. I will catalogue the markings in public space and document them both spatially and categorically (I’m still working on the category system but I think it will include distinctions like ‘quotes from others’, ‘images’ and ‘questions’). This project hits on themes we’ve talked about in class, such as mapping the invisible, since the goal here is to deduce some sort of reasoning behind what inspires people to share their ideas or despair in certain areas of the library. I’ve taken a lot of this graffiti at face value and I’m wondering if more can be learned from these small rebellions. Secondly, the very act of marking up the library touches on the idea of playable landscapes which we covered through our discussions and readings on psychogeogephy.

Psychogeography of Historians

Today the Historians walked around the campus, from spaces around Heimbold to Marshall Field to the space near Tweed. As we walked, we discussed the unique histories of the buildings and the landscapes. We walked around Heimbold, considering what materials we would use for our sculpture. A few methods of traversing the campus that utilize its history (which we haven’t tried yet, but will potentially) -Finding a map of the school in the archives from several decades ago, and visiting various places on the map which have since moved, then re-imagining those spaces in their former glory. For example, the Pub has gone through several transformations before it became what we know today, such as the nurse’s office. -Talking to neighbors from Hill who have lived in the apartment building before it was student housing, and asking them how they traversed the campus. -Looking at William VanDoozer Lawrence’s plans for developing the town and visiting and reimagining the sites as he must have seen them.

Historians: Invisible Histories

Picture-16 (Pictured above: Inspirational piece by Monica Canilao) Today our group brainstormed on-site, about how we could apply our role as “historians” to the area next to Marshall Field. Though we’re still in the drafting phase, we cobbled together a few ideas from each member to come up with bones of our collaborative sculpture. Essentially, we would like to create a house-type structure which explores and pays homage excluded histories; narratives which are invisible from Bronxville’s manicured facade. While we are still not settled on whether this means private histories from a personal point of view, or an approach which regards class boundaries we see in Bronxville, we are certain that we want this project to feel like a welcoming celebration of unheard voices. The goal is to create an interactive house/hut-like structure which welcomes people inside and allows them to take or contribute to the structure. We see this as a challenge to the close-off, private properties in Bronxville, whose beauty can be admired from afar but never shared. So in a way, we see just the act of creating a space which invites one and all to share and take and contribute as a subversive creation to its environment.

Final Project – Feminist Ad Bust

January 15, 2015 caroline1 I wanted my final project during my intersession to address social issues that are relevant to me. My plan was to use an existing advertisement, paint it white, and then add text directly onto it. I decided to return to my initial idea of creating a billboard which advertised compliments that aren’t about physical appearance. I felt this is increasingly necessary especially in this area, given the number of times I was cat called in this neighborhood while I was here. The inspiration for this piece came from a post I read on angryasianfeminist. I decided to springboard off of this post, and add my own compliments, make it public and add a bit of humor. I brainstormed on compliments for awhile. Some of the rejected included things like “There’s no need for TV when you’re around” and “You’re the reason Kanye has self esteem issues” (I thought that might sound like bullying Kanye, rather than just being like ‘you’re so flawless’). I left two bullet points at the end open so that passersby could add on their own. I noticed that someone added “I LOVE YOU” when I went back to check (ironically on Valentine’s day). It’s a silly addition, not one I would have added, but I like that someone ws inspired enough to participate. The response online has been incredible. A photographer from the Philadelphia area snapped it and his photo was pretty popular on tumblr, gaining about 4,000 notes (‘notes’ indicate when another blogger has favorited or reblogged the original post/photo). I posted a similar photo and it got about 178,000 notes and counting. Even though this is dry data and doesn’t describe any impact the art may have had on these bloggers, it’s at least an easy way to numerically represent that a large number of people have appreciated the work enough to share it. My friends have even mentioned how they saw pictures of this piece popping up around various corners of the web. Suffice to say, the photo of this piece and its share-ability on the web is more important than the actual piece itself because it was able to reach more people. Overall, I consider this project a success. I was thrilled by the way the piece came out, inviting humor yet still attempting to challenge serious issues around catcalling. The fact that it went viral is a pretty clear indication that people want to see work that speaks to real issues. I think about that a lot when I think about the success of Tatyana Fazlalizadeh with her “Stop Telling Women to Smile”. Her project was incredible, combining street art and powerful messages about women reclaiming their agency in public spaces. Her work is obviously great, but I think the response to her work is the strength of the project. It felt almost like women had been waiting for someone to say this, so when Tatyana spoke the message people immediately rallied behind the project. I’m not suggesting my piece is anywhere near as good as Tatyana’s campaign, but I think the responses to our messages show how eager people are to see art that addresses these larger social concerns about the treatment of women.

Interview with Philadelphia Street Artist

12 January 2015 Before I set out to design and install my interactive art piece, I considered the importance of hearing about Philadelphia’s street art scene from an active participant. I managed to get in touch with a local street artist, who agreed to an interview if they could maintain anonymity. This artist uses found materials to create text pieces, that they then screw onto signposts. I had seen these pieces as well as text-based stickers by the same artist around Philadelphia on many occasions. The artist also has a bit of an internet presence. Since some of his pieces directly address the audience (the audience being pedestrians who happen to walk past it), I thought this person would be a good example of creating work that inspires interaction.   Here are some of the artist’s thoughts on street art, interactive art, and documentation: Why do you share your art on the streets? I get a thrill from the whole process of producing and installing the work, so that’s the selfish reason. But I also do it because I want people to actually be looking around them as they walk around the city. I want to produce something that catches your eye so that after you leave it behind, you’re starting to look for more things to catch your eye and snap you out of the everyday. Why anonymously? Well there’s the law, for one, and just the general sense that some people might judge me harshly for putting up street art. It’s easier to not deal with that. I know anonymous street artists who work for the government, or as teachers, or in finance, or in other fields where a morals clause in their contracts might mean that they could be fired for doing street art. So anonymity provides some protection and separation from a private life. But I think more importantly it’s more fun for the viewer if the artist is anonymous. It creates mystery. Fans are curious. Why does that artist do what they do? A nice side benefit is honest feedback. I’ve had conversations with people who don’t know who they are talking to, and we’ll start discussing my artwork, but they’ll think they are just talking to some random person on the street, or a new drinking buddy at an art opening, but instead they’ll be telling the artist exactly what they really think. Most importantly though is the mystery that comes with anonymity. It provides artistic freedom and excites fans.   What’s an ideal reaction you’d hope to illicit from your work? What the hell? This is terrible/evil/hilarious/eyeopening! I could do this. Hell, I could do better. I will do better. Is street art really this easy?   Is there anyone in particular you’re trying to reach? When I started, I was trying to reach people already in the street art community. I felt that Philly street art could be so much better, and so I was trying to inspire local artists to try different and better things. My work was a challenge to mediocre street art to improve. Now, it’s 80% that, and 20% geared towards anyone willing to notice it and think differently about their day or their surroundings.   How important is documentation to you? When I started, I documented 95% of what I did. It was essential to my practice. I was trying to create a street art persona online without producing amazing work or doing very much of it. My theory was that good documentation and social media marketing would make up for sub-par art. I was right. Now, I don’t document as much of my work myself, but I make sure to do as much of it as I can in places where I believe it will be documented by others. I recognize that internet visibility matters, and documentation is very important to day.   Is having a web presence important for street artists? Why or why not? A web presence isn’t essential to street art, but it is essential to street artists. What I mean is, to do street art in its purest form doesn’t require a web presence, but to use street art as a means for promoting your own art career requires a web presence, and these days, most street artists use their outdoor work as a way to get into galleries and museums rather than as a rejection of those systems.   Are you inspired by other texts artists? Other street artists? I steal my words from other text artists, and I find other street artists equally inspiring and revolting. In the few years I’ve been active, I’ve seen the Philadelphia scene mature slightly, and that’s inspiring.   What made you decide to start putting up your work? A frustration with the trappings of the mainstream artworld and general scenesterism have crept into street art, an artform intended to be anonymous and free.

Revolution Recovery – site visit & response piece

January 10, 2015 gene_smirnov_grid_rr_2 Today, my partner and I conducted a site visit to RAIR (Recycled Artists in Residency) located at the Philadelphia-based recycling plant Revolution Recovery. Revolution Recovery is an environmentally-friendly, sustainability-focused trash sorting center. Their main clients are predominantly large scale corporate and industrial projects that need to dispose of massive amounts of waste. The recycling center was approached by artist Billy Dufala, half of the art duo The Dufala Brothers and a former member of the popular band Man Man. Dufala proposed a partnership between the recycling center and artists who might want to use the material waste for sculptures and projects. Avi Golen, a co-founder of Revolution Recovery, was for the idea and thus RAIR was formed. RAIR invites artists from across the US to pick through the trash and the materials that are dumped at the recycling plant to create art projects that raise awareness about sustainability. While touring the facility and the artists’ studios, I got a sense of the social and environmental importance (and relative ease) of sourcing art materials from the trash. Dufala and Golen spoke at length about the kinds of incredible objects they’ve pulled from the trash: everything from expensive boots still in the box, a cheetah pelt, an actual shark fetus in a jar, and miles of christmas lights. trash The exhibitions RAIR puts on have included massive trash-sourced sculptures, Rube Goldberg contraptions, trash-bowling and much more. Currently, they’re in the selection process for their next batch of residents. In terms of my own project, I was inspired to appropriate trashed material for a public art project. I came across a peg-board which, though dirty, seemed like it had the potential to be turned into a fun game. I went to a hardware store and bought bolts. I cleaned and modified the pegboard in a small way, added a marker on a string, and created a fun little ‘connect the dots’ game. pegboard I was delighted by the fast response! Just hours after I installed it, people were drawing on the pegboard. To me, this was a success because it accomplished three of my goals: Create a piece which inspires people to directly interact with their environment in a positive way. Use recycled material (a la RAIR and Revolution Recovery) Create something which is accessible to a broad audience, that was not necessarily expecting to see art. So now that I’ve been able to apply what I’ve learned from my site visit and my interview with a local Philadelphian street artist, I’d like to create a larger piece which addresses more important social concerns. This next project will probably play off of my initial inspirations. tumblr_nic1rsAkfV1qdozlyo1_1280

Urban Interventions: Brainstorm

This project will be carried out in Philadelphia. My goal is to create a piece of public art that encourages public interaction. I let a few people in the art scene here know that I’m looking for walls or spaces for intervention. While I wait for possible leads, I’ve started the brainstorm process for projects which would not require an approval process. This way, if I’m not able to coordinate a space in the short time allotted for this project, I am able to carry on with other ideas. The majority of these ideas are short-term interventions, and include adding a suggestion box to a public space (such as an unmaintained bus stop). Responses could be reviewed and sent to a community council member. Another idea would be replacing advertisements on the public transportation system (Septa) with art, quotes, history lessons; content that is based on improving the visual environment and passenger’s experience, and does not ask its audience for money as advertisements do. Potential ad takeovers could include short lessons such as game theory, why/how to encrypt data, or perhaps even riddles, brain teasers or philosophical questions. The goal would be to show that one’s time on the train doesn’t have to feel like time wasted, rather, it could be a space for contemplation. Another idea for a temporary ad replacement would be a list of compliments that are not about one’s looks. Multiple artists over the last few years have done a fantastic job of drawing attention to the issue of catcalling women, such as Tatyana Fazlalizadeh’s “Stop Telling Women to Smile” street campaign, Hannah Price’s portraits of catcallers, or Rob Bliss’ video “10 Hours of Walking Around NYC as a Woman”. These projects are all highly effective in highlighting how these supposed compliments are a degrading action that make women feel vulnerable and reduce people to objects of physical desire on the street. If the counter argument (as flawed as it is) is that there is there is positive intention in paying someone a compliment, I thought a positive extension of this existing work would be to provide a list entitled “Compliments That Aren’t About Looks”. The list would include quotes like “You have a beautiful perspective on the world/humanity/etc”, “You have an incredible sense of humor,” “I wish more people thought the way you did about ____”, and so on. The purpose of placing this within the context of an advertisement space on public transportation is because a lot of these types of catcalling issues occur in these small-quartered, public spaces. Thus, this placement would connect with one facet of the target-audience who should think twice before they address a stranger about their looks. All of these ideas are attempts to reimagine existing public space as a place for audience engagement. Candy Chang, an artist, designer and urban planner, is an inspiration for this project as she uses her art to achieve this type of public engagement in a very direct way. A few of her more notable projects include painting an outdoor wall with the words “Before I Die….” then leaving a number of spaces for pedestrians to fill in the blank. Her indoor work has included projects such as confession booths, where audience members are able to anonymously write a confession on a provided card, which is then hung on a wall with other confessions as an exhibit. What I like about Candy’s projects is that they involve direct interaction between the audience and the art, and this allows the audience to take away a sense of self-importance from the work. One of my favorite projects that I completed last semester (Fall 2014) for Angela’s Remix the City course involved this same sort of direct connection with the work: I replaced an advertisement on the Metro-North train with an email address in order to provide people with a space to be heard. I was both surprised by the amount of positive feedback the sign received, and was encouraged to do more projects which gave people a space to feel heard. That’s where I am in the brainstorm process, more posts to come!

Conference Project: MetroNorth Ad Bust

IMG_3184 My project was replacing ads on the Metro North train with my own work. With this poster, I wanted to propose an alternative path to happiness/fulfillment than those suggested by advertisements. Advertisements suggest that we can improve ourselves and our experience through the purchase of the advertised product/service/experience.  Ads sculpt this illusion that there is an alternate reality, a utopia of youth, beauty and opulence, and the ticket is just the purchase of their product. They suggest that if you modify the externalities of your life (your appearance, your shelter, your car, etc) than your internal self will be improved. It reduces the human experience to that of mere consumerism, and dramatically simplifies our desires to a reward system where self-improvement is predicated entirely on money spending. John Berger frames the relationship between society and the advertisement industry in this 1972 episode of Ways of Seeing. It’s challenging to unlearn the buyer’s high, but I think it’s just a matter of realizing that fulfillment is based on a state of mind. 1972397_10154958917220094_8550232292705487173_n This second ad was to address the one-way communicative nature of advertisements. Ads speak but don’t listen. They tell you what you want, but don’t respond to your needs. I wanted to make an ad that just listened. So I made randomtrainsign@gmail.com. I’m not sure how long it lasted but I got 2 emails within the first few hours after I put it up. I posted this picture online so it’s possible that these emails are from people who viewed it online. To me, that makes no difference because my goal was to inspire people to interact with a space that would otherwise be ignored, so if they’re doing that through web use that still accomplishes something in my book. I’m really inspired to keep going with this particular one, and make more “randomtrainsign@gmail.com” ads.  I wanted this to look handmade, rather than printed, because I wanted it to maintain a sort of holistic, person-to-person feel. In terms of the responses: The first was a [kind of] intense poem:
TERRIBLE MISTAKES ARE MADE ON THE MOVE.
SEATS FACING EACH OTHER OR NOTHING.
SUIT AND A LEATHER BOOT A LIST SO I WONT FORGET.
POLICE MAN TAKING OUT HIS HANDKERCHIEF.
PARANOID OR INCESSANT CLICKING ON THE TELEPHONE?
CHOKE ON YOUR OPINION.
A LITTLE OVERWHELMED I BEGAN WITH DOUBT.
BOTHERED ME BEFORE NOW GENERALIZED EVASIONS.
WHAT PART OF THE MIDDLE WEST IS A WRONG IDEA?
TRIED VERY HARD TO DIE.
KEEP YOUR HANDS OFF THE BATHROOM FLOOR.
PRETEND TO BE SURPRISED BETWEEN THE SHEETS.
SHE LAY PERFECTLY STILL, LISTENING, A CAR?
TOO OLD TO LIE TO MYSELF.
ETERNAL GRACELESS CIRCLES.
IMPORTANT LOOKING DOOR.
The second email was a short story:
It was my first time traveling over night on my own, and i had stopped in Newark New jersey over night. it was about 1 am and bitter cold in the city, there was not a soul to be seen. I moseyed about the main streets alone in the flickering lights of the un maintained street lamps, when a newspaper box caught my eye, it was moderately tagged with graffiti, and i had wanted to get a closer look, possible make a contribution myself. With my head so close to the box taking in the names scrawled across its front facing side, i had not the peripheral vision or the outward attention to notice the man approaching me from behind, suddenly i felt a tap on my shoulder and flung myself around in startled manner, only to be politely pushed to the side by a straggly worn down looking gentleman. The man proceeded to reach in his pockets and fumble around for something, a moment later he pulled out a hand full of change put some in the machine, pulled out 1 newspaper and handed it to me with a smile, a nod, and a god bless you. its the small things in life, that effect us in the biggest ways.
IMG_3186This third one had a pretty simple message, which was something along the lines of “this looks like a child did it and it’s still 100x more engaging than most advertisements.” Making it lo-fi, child-style was a conscious choice because I thought it would be empowering to see something that wasn’t aesthetically groomed in an ad shelter. Kind of sending a message like “trust me, you don’t need to be talented to do this. Just curious and empowered!”

Conference Project Post #2: MetroNorth Ad Bust

I’m excited (and perhaps a little nervous) to install my project. I’ve prepared 2 posters (and will hopefully prepare a 3rd) to replace the advertisements on the Metro North train with. My plan is to have another student come along and document while I install. Previously when I pulled the ads down, people didn’t seem to think anything of it. I got no reaction, which was nice. But I’ve never installed an ad in front of a train full of passengers, so I’m not sure if they’ll react to this. My guess is that they won’t due to the fact that the seating makes it difficult to interact with other passengers on the train. So I’m not particularly concerned about people confronting me. This project is interesting to me because it’s not explicitly illegal to hang my own work in these ad spaces since the posters are very easily removable and do not damage anything. But I think it’s visually empowering to see someone reclaim ad space for art.

Questions of Space

Does space require time? Is there an abnormal distance between whatever neurons in my head connect my thoughts to my mouth? (re: articulating myself is hard) When viewed at a microscopic level, could my mom ever really consider my room clean? Is “empty space” a relative term? Is empty space possible?   When I ‘space out’ am I actually entering a void?

Space HiJack: This Side Up

IMG_3101 For my box project, I decided to make a box that says “this side up” on every side, but pointing different ways. I installed it in the Barbara Walters Gallery because I felt like this was my only chance to show work in there (even though it’s through subversive methods). Initially, I thought the idea was funny. After I actually  made it and installed it I changed my mind and decided it felt gimmicky. I wasn’t able to get a photo of the box installed because it was gone when I came back to document it.  The other projects I saw from my classmates were really inventive. My favorites were the Turkish bazaar in the elevator, the speed-bump-box, and the “play games together” boxes with the shoes. My initial idea was to get a number of pieces of cardboard which were used (or made to look like they were used) for homeless people as “help” signs. I thought it would be visually interesting to take a number of these signs and erect a house structure. Kind of alike a metaphor for like… finding a solidarity during times of struggle. The reason why I didn’t do this is because it was raining that week and all of the cardboard I found was so gross. This idea was in part inspired by my ongoing exploration of “home” as an artistic concept, and by the work of a North Carolina graffiti writer and artist Adam Void.

Conference Project Post #1: Metro-North Ad Adjustments

Rail Interior_New York Metro North_Television I have always had a strong fascination with advertisements, and the power dynamics the symbolize. To give context briefly, some of my first small acts of unsanctioned public art was in high school, when I was tired of looking at ads at the train stop by my house. It was empowering to see what a small amount of house paint could do to transform a space. And the ease of it kind of amazed me, like “Why isn’t everyone doing this all the time? No one enjoys ads…?” It turned me on to larger and more ambitious forms of culture jamming and public intervention, and the interest eventually led me to this amazing class! For this project I will be replacing the ads on the Metro-North with works I create. One of the main factors for this project will be audience. I realize that I had a reductive and oversimplified view of the riders of Metro-North, North White Plains line: rich, white and corporate. Perhaps that is a significant portion of the riders of the train, but as my classmates pointed out, the janitorial staff and cooking staff from various places also take that train from the suburbs back to the city, which is a completely different audience. I’m taking this into consideration as I put together my ads. Another thing I considered is the content of the ads themselves. What are they? Is it for food, products, services, broadcasts? One of my classmates suggested something brilliant: instead of replacing the work completely, why not work with the material that’s already there? Perhaps twisting the message. This would be similar to the work of PosterBoy and Ron English. This project is, in a way, an extension of my sticker project since I decided to replace a bus stop ad with art for that. I am inspired by the work of Jordan Seiler and his project Public Ad Campaign. Jordan is much more articulate than I am in describing why it is important to reclaim the spaces which are dominated by advertisements.

My Sketchbook: Collections Assignment

For this project, I collected the dedication pages of books in the library, wrappers of granola and nut bars, and various kinds of black markers. IMG_1575 For the dedication pages, I noticed slight variation in the formatting of the pages but they all had a very similar look and layout – typically just a few lines (no more that five, generally), sometimes italicized, spaced out towards the top and centered. It looked like a poem set up. I think the lack of variety in terms of layout and design made this a weak candidate for the collection. Conceptually, I enjoyed reading the various dedications, some humorous, some vague, some relatable (like parents, or teachers, etc). I did find it interesting to remove them from their context. It’s kind of humanizing. Clif_Energy_Bar_Accepted_Waste_Image   (Image courtesy of Terracycle) For the wrappers, I thought about Chip Kidd’s break down of what attracts the eye. I noticed a lot of them used muted, earthy tones. I think this is to differentiate themselves from candy bars, since they are about the same size. I think it’s symbolic of their intended audience of mature, health-conscious, on-the-go individuals. Mark Makers copy For the markers, I paid particular attention to the use of font. Again, Chip Kidd comes to mind as he lays out the subconscious connotations that typography can have. For example, Krink markers have a very industrial look to them, connoting a very masculine, permanent, durable product, while Faber Castell (the brush marker) has an elegant but practical (legible) look to it. Crayola has something that looks a little comic sans-y, which is appropriate for its child-audience.

Visual Code of Heimbold

By0ZiRVIIAA7Wjo Heimbold’s design falls in this increasingly popular category of architecture which is heavy on the odd angles (as in, angles that aren’t 90 degrees) and a very linear/geometric exterior design. This is reflected in buildings like Cooper Union. I am very limited in my knowledge of architecture, but I’ve noticed a lot of the newer buildings cropping up in Brooklyn and Philadelphia look like they were inspired by Matisse. I got a similar art-deco feel from Heimbold. tumblr_mky59gT41K1qdozlyo1_1280tumblr_mky59pV6ek1qdozlyo1_1280 As we walked through Heimbold, I considered the conversation our class had earlier, where some sort of consensus was met that the building felt very “finished” and “finalized”. I dunno if I got that vibe. I felt like it was made to be reorganized. Many of the walls are movable and removable. Many of the surfaces are made out of cork so you can hang work anywhere with pins. I felt like with imagination and willpower, Heimbold to some degree allows you to craft it to your needs. tumblr_mky598Rlao1qdozlyo1_1280

Sticker Project: Strategy with Stickers

IMG_2115 IMG_2116 I considered Chip Kidd’s statement that “graphic design is problem-solving” (Kidd 2) while strategizing this sticker process. He points out that there’s so much visual “noise” everywhere that we often need a speed bump to get people’s attention because it demands the mental participation of those. Thinking about Shepard Fairey, I also kept repetition in mind since this is a useful visual strategy for propaganda and campaigns. IMG_2102 For that reason, I felt like I wanted to engage places where people look but not necessarily expecting art. For example, places like the name tags next to doors, the vending machine, the outside of bathroom doors, just above the water fountain, etc. I felt really weird putting up stickers. I felt like I was doing a bad thing, and that other students would stop me. I readied these explanations, like “No, it’s temporary. It’s for a class. I have to do this.” I come from a Philly-background of unapologetically applying stickers to newspaper bins, and yet it felt so awkward and unwelcoming to adorn my art building with stickers. I put up a sticker on the gallery door and I felt especially uncomfortable doing that. A few people came up to me at various points in the following days telling me that they had seen my stickers in the building, and again I felt the need to explain myself like “I promise I’m not vandalizing/street-arting our building,” even though these comments were out of appreciation. I guess it was a challenge for me to break my notion of context, like maybe I feel like graffiti is reserved for specific spaces, and fine art is reserved for other spaces. IMG_2112IMG_2110

Jason Eppink visits Remix the City

spoilerSpoiler Alert” Today, our Remix the City class was lucky enough to hear Jason Eppink talk about his work. A million thank you’s to Angela for making this possible. She’s the best. I first became aware of him about two years ago, when he spoke at Conflux Fest about a few of his projects (including his Pixelator, the chair dropMP3 Experiment, and a few others). Gotta be honest – he had me hooked. He carefully balances his work in the gray zones of the law (by that, I mean his outdoor projects are typically ephemeral, easily removed, and thus don’t directly break the law). Working within that gray zone, his interventions tend to expose our assumptions of the power dynamics of shared public spaces. I realize this is a very vague statement, so to clarify – Jason does things like building a small bridge over a sewage-covered sidewalk. It’s not directly illegal to build a small bridge, but it inspires questions like who has access, who has authority and who should feel responsible for the spaces we inhabit? You? Me? Jason Eppink? Even if his stuff doesn’t rock your world in terms of challenging notions of authority, it’s good for a laugh at the very heart of it. Earlier today, my geography professor said “The built environment reflects the power structure”. I thought about that a lot during Jason’s talk. I think Jason’s work is rad because it provokes the existing power structure, without necessarily jamming it. It draws our attention to environments we take for granted and thus inspires us to question them and our authority within them (like this). It’s humorous, intelligent and yet still critical. What a rad combination. If you like Jason’s work, check out these other sick urban interventionists (whatever that means):

Sticker Project: Taken to the City

adbust1 copy 2 Took my sticker design, printed it across 60 pieces of paper at the library and taped it together. Then removed an ad in a bus stop ad shelter in NYC and stuck it inside. I knew the piece would be backlit, so I cut the screen on the computer out ahead of time so that the light could shine through. This project encouraged me consider the role of context and size in terms of the perceived meaning of a work. In the context of Heimbold, our visual arts building, the small, sticker version of this will most likely have an entirely different interpretation to students/staff than to the pedestrians who see the larger version at a bus stop. With that, the idea of “reframing” comes into play. This project was a small triumph over the feeling that I do not have the authority to effect my visual environment. Advertisements impress the notion that I need, not only permission, but financial means in order to afford the “rent” of having a visual presence in the urban landscape. This project cost me $2.80. So it turns out I still did have to pay for my participation. adbust4

Comment: Surveillant Camera Man

https://www.youtube.com/watch?v=CONgeNlxVug&list=UULd-8dbneh6QHH2pd55u6kA (for some reason, it would let me embed the video, so follow the link to watch it on youtube) I sort of have to give it to this guy for intruding on people’s personal space and challenging their notions of “privacy” in public areas. It made me laugh. It inspired me to think a little deeper about this idea of surveillance. It also reminded me of the Brad Downey interview we read in class, and his notion that “Public space is irrelevant it does not exist.” This project is similar to Paolo Cirio’s “Street Ghosts” in that it flamboyantly addresses surveillance. I think most people will quickly conclude that these videos are a commentary on the fact that our lives are under constant surveillance; From CCTV to the NSA to the cookies that tell banner ads what to sell us, so on and so blah. I wondered if the cameraman is consciously/deliberately attempting to exaggerate what CCTV cameras do all the time – record and observe us – to call our attention to it. To encourage us to be sensitive to it? Maybe. Maybe his intentions are totally irrelevant from the meaning each individual takes. The reaction of the film’s subjects are interesting because there is a very obvious pattern and similarity among all people, regardless of language, gender, age, etc. The confusion over being filmed quickly turns into fear, which quickly manifests as anger and aggression towards their stalker. Many seem to think they reserve some sort of right to grant permission to those who want to capture them on film (which is not an actual right – you can be filmed in public space). The most common reactions from the people being recorded, when they’ve failed to shoo away their filmed through words, is the use or threat of either calling the police or violence/physical force. What emerges are two reactions we saw from the US public in response to the NSA: one group who is feels privacy is a human right and feels outraged by the government’s violation of this. The other group who thinks “Well, they can spy all they want because I’m not doing anything wrong.” I think this “Fuck the poor vs. help the poor” public performance piece characterized that public response. We’re willing to voice that we care. We’re not willing to do something about it. Perhaps we are voicing that we disagree with these things but what actions have we taken? Have we gotten violent about it? Have we threatened to call the police? Have we asked our government why they need to constantly observe us? These are the reactions given to Surveillant Camera Man.   “Those Who Sacrifice Liberty For Security Deserve Neither”